Morning show secrets revealed

Location Track 3, Salle 252 - Date Tue, 15 Mar 2016 - Time 12:00 ~ 12:45

Les secrets d'une matinale enfin révélés

Francis Currie (Radio consultant, UK), Niklas Nordén (Radio consultant, Sweden)

Using new content testing technology, Francis Currie and Niklas Nordén will be air-checking shows with radio listeners in their own markets. The results will be revealed, for the first time anywhere, in this world exclusive session. Discover the secrets of some of the world’s most successful radio broadcasters in this crowd-sourced air-check of the best of the best. • UK: Chris Evans on BBC Radio 2, Rickie, Melvin & Charlie on Kiss, Nick Grimshaw on BBC Radio 1 • Australia: Kyle & Jackie O on Mix 1065, Rove & Sam on 2DayFM, Robbie Buck on 702 ABC Sydney • USA: Elvis Duran on Z100, Ryan Seacrest in KIIS FM See how audiences really respond to benchmarks and content - in real time. Discover how these radio superstars connect to their listeners. Find out how they construct their content. Learn the trigger words and phrases that get listeners to react. Get new insight into the ideal duration for morning show speech breaks.

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