Radio in car: dashboard disaster?

Location Track 1, Amphi Bleu - Date Tue, 15 Mar 2016 - Time 10:00 ~ 10:40

La radio en voiture : désastre sur le tableau de bord?

Fred Jacobs (President, Jacobs Media, USA), Olivier Sancier (Xperience Project manager, Peugeot-Citroën, France), Michael Hill (Director, Radioplayer, UK)

In many parts of Europe, most radio listening happens in the car. But as more and more cars get access to the internet, and more listeners start using internet-delivered entertainment is radio under threat? Hear research showing how important in-car radio is in Europe, discover people trying to make the radio experience better incar; get an overview from the US which leads the world in the “connected dash”, and let European car manufacturers tell you their plans. If you care about radio’s future, you should attend this session.

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