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Henri-Paul Roy

In 2006 Henri-Paul founded HyperWorld  to supply study engineering tools to many radios that had before been available to only a few large groups. With a model based on specialization and volume, in 2010 HyperWorld became the French leader in ad-hoc studies for radios.

Formerly the Ipsos Medias studies manager, the NRJ Group study manager, the CanalWeb and then Lagardere Active marketing manager, Henri-Paul has vast experience in marketing radio, TV and internet programs, in particular musical programs. 

From 2002 to 2010, Henri-Paul taught media marketing at the Paris Science-Po campus.

With HyperWorld, Henri-Paul is combining his passion for the media, information technologies, communication and marketing to offer robust, innovative and high-performing methodologies to the market.